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Customer membership and email verification

A customer signing up at your store opens their account via the link sent to their email. Requests for stock and query notifications for non-members also become active upon approval. This page describes the steps the customer will see; no panel settings are required.

  • Store owner
  • Customer service

What is customer membership and email confirmation?

A customer signing up at your store opens their account via the link sent to their email. Who can do this: Store owner; Customer service. An account cannot be opened with someone else's email address; every customer who signs up via email confirmation is the owner of that address. Requests for stock and query notifications for non-members also become active upon approval.

How does a customer sign up?

  1. The customer opens the Sign Up page at your store; they enter their first name 1, email address 2, and password. The password must be at least 8 characters long.

  2. They tick the box if they wish to be informed about promotions. 3 This consent is saved when the account is approved.

  3. They click Sign Up. 4 No account is created at this step; a confirmation link is sent to the customer's email.

Store sign-up form: first name, last name, email, and password filled in (demo store)
  1. 1First and last name
  2. 2Email address
  3. 3Promotion consent
  4. 4Sign up
With the demo store.

Email confirmation

Once the form is submitted, the customer sees a message indicating that a confirmation link has been sent to their email. 1

Message appearing after the Sign Up form: a link was sent to the email to confirm membership (demo store)
  1. 1Confirmation message
With the demo store.
  • The email comes from your store's name. The link is valid for 24 hours and can be used only once.
  • When the customer clicks the link, their account is opened and they are taken directly to the My Orders page. 1
  • If the link has expired, the customer form resets; a new link is sent. A second link is not sent to the same address within 5 minutes.
Customer account opened after confirmation link: My Orders page, customer's name and email (demo store)
  1. 1Account created
With the demo store.
ResultAn account cannot be opened with someone else's email address; every customer who signs up via email confirmation is the owner of that address.

Customer who previously placed an order

  • When a customer who previously ordered without signing up registers with the same email, their past orders and addresses appear in their account after confirmation.
  • If an account already exists with this email, the form shows the same message; instead of an account creation link, a password reset link is sent to the email. This prevents the form from revealing whether an address is already registered.

Stock and query notifications

  • A guest customer who leaves a notify me when back in stock request on the product page first receives a confirmation link. Once confirmed, an email is sent when the product is back in stock.
  • If a guest customer asking a question enters their email address, they confirm it so the answer can be sent by email. The query awaits a response in your panel regardless of confirmation.
  • If a logged-in member submits a request with their own email, no additional confirmation is required.
  • Stock notifications not confirmed within 7 days are deleted; unanswered query emails are not saved.
TipIf the customer says they cannot find the confirmation email, ask them to check their spam folder; they can resend the form after 5 minutes.

Newsletter subscription

  • For visitors entering their email into the newsletter section of your theme, a confirmation link is sent first. Promotion consent is written only after the link is confirmed.
  • The confirming visitor is added to your customer list as a Guest and receives the Has marketing consent tag. If a customer with the same address has previously placed an order or signed up, no new record is created; the consent is written to that customer.
  • You can view your subscribers on the Customers page using the With marketing consent filter. You can export the list as CSV or JSON via Reports › Export › Customers.
  • The form returns the same response for every address; it is not possible to determine from the form whether an address is subscribed.
  • Registered customers can toggle their promotion email consent at any time on the My Orders page in their account, using the I want to receive emails about campaigns and updates checkbox. When unchecked, the consent tag is also removed from your panel.

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