# Creating campaigns and coupons | SmartSales Documentation > Defining percentage, amount, buy X pay Y, tiered, and free shipping campaigns in the SmartSales panel; linking coupon codes, stopping, and starting them. Source page: https://dblinx.net/en/smartsales/belgeler/magaza/kampanya-ve-kupon-olusturmak --- # Create campaigns and coupons Defining percentage or amount discounts in the cart, buy X pay Y, tiered discounts, and free shipping campaigns; linking the campaign to a coupon code, stopping it, and restarting it. - Store owner - Users with permission to manage campaigns and coupons ## How to create campaigns and coupons Defining percentage or amount discounts in the cart, buy X pay Y, tiered discounts, and free shipping campaigns; linking the campaign to a coupon code, stopping it, and restarting it. Who can do this: Store owner; Users with permission to manage campaigns and coupons. A campaign applicable to the cart appears as a separate discount line in the customer's cart and at the checkout step; the order total is calculated accordingly. ## Campaign types - **Percentage discount in cart**: a discount at the specified rate from the cart total (e.g., 15%). - **Cart amount discount**: a fixed amount is deducted from the cart (e.g., £100). The discount does not exceed the cart total. - **Buy X pay Y**: in every group of X products, the cheapest items become free. In a 'buy 3 pay 2' campaign, the cheapest of every 3 products is free. - **Step discount**: the rate applied corresponds to the tier exceeded by the cart value (e.g., over 1,000 TL 10%, over 2,000 TL 15%). Up to 10 tiers can be defined. - **Free shipping**: no shipping fee is charged for carts meeting the condition. ## Creating a campaign Open **Campaigns** from the left menu in the panel and press the **New campaign** button in the top right. Enter **Campaign name**. 1 Customers see this name in the cart and checkout step, on the discount line. Select **Type** 2 and enter the discount rate, amount, or tiers according to the type. 3 Amounts are written in GBP, using a comma for decimals (e.g., 99.90). Optionally, enter **Minimum cart value**. If left empty, the campaign is valid for every cart. Press **Create**. The campaign goes live immediately and appears as **Live** in the list. - 1Campaign name - 2Type - 3Discount - 4Date, target, and limits With demo data. **Result**A campaign applicable to the cart appears as a separate discount line in the customer's cart and at the checkout step; the order total is calculated accordingly. ## Advanced options The **Advanced options** button 4 in the form opens the following settings: - **Only these products / Only these categories**: the campaign applies only to selected products or categories. Enter at least 2 letters to search. If left empty, the campaign applies to the entire cart. - **Start and End**: the campaign opens at the beginning of the start day and closes at the end of the end day. If no date is provided, the campaign continues until you pause it. - **Usage per customer**: how many times a customer can benefit from the campaign. Checked at order time based on phone number and email address. - **Total usage**: the total number of orders the campaign can be used for across all customers. When the limit is reached, the campaign status changes to **Limit reached**. - **Can be applied with other campaigns**: if unchecked, the most advantageous campaign applicable to the cart is applied to the customer. If checked, it is added on top of the most advantageous campaign. **Note**Even if campaigns are applied together, the cart total does not go below zero. ## Linking a coupon code Check the **Valid only with coupon code** box in the form and write the codes in the **Coupon codes** field, separated by commas or spaces. Optionally, set a **per-code usage** limit. After creating the campaign, press the button showing the code count in the **Coupons** column of the list. Below, the campaign's coupons and usage counts expand. 1 To add a new code, write the codes in the field below and press **Add**. 2 - 1Code and usage count - 2Add new code With demo data. - Coupon codes are 3–40 characters long. Letters, numbers, hyphens (-), and underscores (_) are used; Turkish characters (ş, ğ, ı, ö, ü, ç) are not allowed. - Codes entered in lowercase are converted to uppercase; customers can also enter the code in lowercase in the cart. - A maximum of 200 codes can be added at once. A code already existing in the store cannot be re-added. - Unused coupons are deleted with **Delete**. Used coupons cannot be deleted; you can pause the campaign instead. **Tip**The customer enters the coupon code in the cart; the discount appears immediately in the cart total. ## Stopping and editing a campaign The status of each campaign is visible in the list: **Live**, **Scheduled** (start date not reached), **Stopped**, **Limit reached**, or **Ended**. 2 Press **Stop** to pause the campaign temporarily. 4 A stopped campaign is not applied to new carts; reopen it with **Start**. Press **Edit** to change settings, make changes, and press **Save**. - 1New campaign - 2Campaign status - 3Campaign coupons - 4Pause or start With demo data. **Note**The type of a campaign already used in an order cannot be changed. Create a new campaign for a different type. ## Related pages - [Campaigns and coupons (product page)](/en/smartsales/kampanya-ve-kupon) - [Order and payment](/en/smartsales/siparis-ve-odeme)